Practical advice for Australian startup founders. Learn about web development, startup strategy, and building successful businesses.https://launchlab.com.au/en-AUCopyright 2026 Launch Labshaun@launchlab.com.au (Shaun Symm)shaun@launchlab.com.au (Shaun Symm)TechnologyStartupsWeb Development60https://launchlab.com.au/launch-lab-logo.svghttps://launchlab.com.au/Launch Lab Logohttps://launchlab.com.au/blog/webflow-mcp-2-building-with-ai/https://launchlab.com.au/blog/webflow-mcp-2-building-with-ai/Webflow launched MCP 2.0 on 21 July 2026. Here's what connecting Claude Code to it actually looked like, why the setup work matters more than the connection, and why Webflow experience is still critical.Fri, 31 Jul 2026 00:00:00 GMTen-AUWebflowWebflow MCPMCP 2.0Claude CodeAI web developmentClient-Firstshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/lovable-app-production-ready/https://launchlab.com.au/blog/lovable-app-production-ready/You built a working app in Lovable. Here's the honest gap between a prototype and a production-ready product, and how we review AI-built apps and get them ready for real users.Thu, 30 Jul 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/ikea-effect-ai-website-design/https://launchlab.com.au/blog/ikea-effect-ai-website-design/You've designed your own website, or startup product, using AI but is it any good?Read about the IKEA effect and the curse of knowledge and their importance when using AI design tools.Mon, 22 Jun 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/why-custom-software-development-is-taking-off/https://launchlab.com.au/blog/why-custom-software-development-is-taking-off/AI coding agents, internal data and changing software economics are making custom software development more practical for Australian businesses and startups.Thu, 18 Jun 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-do-i-get-my-website-found-in-ai-search/https://launchlab.com.au/blog/how-do-i-get-my-website-found-in-ai-search/An introduction to Answer Engine Optimization, how AEO differs from SEO, and the practical steps that help websites get found and cited in AI search.Thu, 14 May 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/validate-your-startup-idea-in-the-age-of-ai/https://launchlab.com.au/blog/validate-your-startup-idea-in-the-age-of-ai/A modern blueprint for validating your startup idea in the age of AI. Test if the problem is real, the idea is defensible, and you have a path to first users.Tue, 12 May 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-ai-changed-startup-development-in-2026/https://launchlab.com.au/blog/how-ai-changed-startup-development-in-2026/How Launch Lab uses AI coding agents, with experienced humans-in-the-loop, to build startups faster than ever.Thu, 26 Mar 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/11-years-of-Launch-Lab/https://launchlab.com.au/blog/11-years-of-Launch-Lab/Explore 11 years of Launch Lab: 49 startups and MVPs, corporate web apps and AI solutions. See our stats, tech evolution, and lessons learned building digital products.Tue, 03 Feb 2026 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/cost-to-develop-startup-2026/https://launchlab.com.au/blog/cost-to-develop-startup-2026/An updated guide on what it costs to develop a tech startup in 2026, including the impact of AI tools, current developer rates, and strategies to launch cost-effectively.Wed, 22 Oct 2025 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/marketers-ultimate-guide-managing-webflow-website/https://launchlab.com.au/blog/marketers-ultimate-guide-managing-webflow-website/A comprehensive guide for marketers who want to learn how to manage and maintain a Webflow website effectively.Fri, 17 Oct 2025 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/vertical-ai-agents-next-wave-startups/https://launchlab.com.au/blog/vertical-ai-agents-next-wave-startups/Vertical AI agents could be Australia's startup gold rush. Learn what they are, why the time is now, and how non-technical founders can get started building an AI agent business.Thu, 08 May 2025 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/webflow-template-customisation/https://launchlab.com.au/blog/webflow-template-customisation/Thinking about customising a Webflow website template? Learn the common mistakes developers make. From SEO issues to bloated CSS, and how to ensure your website performs, ranks, and looks professional.Mon, 28 Apr 2025 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/the-future-of-business-websites-in-ai-search-world/https://launchlab.com.au/blog/the-future-of-business-websites-in-ai-search-world/What will business websites look like, and what will the impact be on web design, when AI Generative search, or search using an LLM, removes the need to visit a business's website.Wed, 23 Oct 2024 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/the-hardest-startup-task/https://launchlab.com.au/blog/the-hardest-startup-task/We identify what the hardest task you'll face as an early stage startup founder. If you think it is product development, think again.Wed, 16 Oct 2024 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/leveraging-llms-and-AI-tools-in-startups/https://launchlab.com.au/blog/leveraging-llms-and-AI-tools-in-startups/How Launch Lab are integrating LLMs,like ChatGpt, and other AI tools (AWS Bedrock, Amazon Q,Tensorflow etc) into our startup development workflow and into the startup applications we build.Wed, 29 Nov 2023 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-to-build-a-cheaper-startup-MVP/https://launchlab.com.au/blog/how-to-build-a-cheaper-startup-MVP/Developing your startup minimum viable product can be expensive but there are ways to reduce your initial investment.Wed, 09 Mar 2022 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/webflow-for-your-next-website/https://launchlab.com.au/blog/webflow-for-your-next-website/Webflow is a powerful web development platform that speeds up the process of creating websites. With new features like logic and memberships Webflow is an interesting option for startups and businesses to watch.Thu, 03 Mar 2022 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/startup-founder-help-desk/https://launchlab.com.au/blog/startup-founder-help-desk/Great customer support is vital. In the early stages of a startup the founder should be the person who works the help desk. By doing this they get close to their users and understand exactly what is happening in their product.Wed, 21 Oct 2020 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-to-conduct-customer-research/https://launchlab.com.au/blog/how-to-conduct-customer-research/Customer research can save idea stage startups time and thousands of dollars. Find out how to conduct customer interviews and what questions you should be asking.Thu, 16 Jan 2020 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/best-usability-testing-hack-b2c-startups/https://launchlab.com.au/blog/best-usability-testing-hack-b2c-startups/A cost effective user testing / usability testing idea for B2C startups that helps growth too.Tue, 12 Nov 2019 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/products-tools-to-run-your-startup/https://launchlab.com.au/blog/products-tools-to-run-your-startup/A list of startup tools and 3rd party Saas products to operate and manage your startup.Mon, 21 Oct 2019 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/the-dot-com-dilemma-for-startups/https://launchlab.com.au/blog/the-dot-com-dilemma-for-startups/Buying a .com top level domain for your startup can be expensive. Here are all your options to getting the best possible domain name for your startupMon, 14 Oct 2019 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/cost-to-develop-australian-startup-2019/https://launchlab.com.au/blog/cost-to-develop-australian-startup-2019/What it costs to develop a tech startup in Australia in 2019.Tue, 01 Oct 2019 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/repeatable-marketing-channels-for-startups/https://launchlab.com.au/blog/repeatable-marketing-channels-for-startups/The stability and growth of your startup requires you to find a marketing channel that continuously delivers results at the right acquisition cost.Mon, 17 Jun 2019 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/16-early-stage-startup-commandments/https://launchlab.com.au/blog/16-early-stage-startup-commandments/16 startup commandments all early stage founders should take to heartFri, 22 Jun 2018 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/future-home/https://launchlab.com.au/blog/future-home/Introducing Future Home - read about the best and latest startups, products and ideas about homes of the future.Fri, 08 Sep 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/is-my-startup-idea-good/https://launchlab.com.au/blog/is-my-startup-idea-good/It’s ok if others don’t believe in your startup idea. Some of the most successful people in startups thought the ideas behind Twitter, Airbnb, Zynga and Facebook were bad ideas.Thu, 17 Aug 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/startup-raise-investment-australia/https://launchlab.com.au/blog/startup-raise-investment-australia/Have a great idea? Need to raise money to get your startup started? Everything you need to know about raising investment capital in Australia.Fri, 16 Jun 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-to-determine-if-your-startup-idea-is-unique/https://launchlab.com.au/blog/how-to-determine-if-your-startup-idea-is-unique/Is that startup idea you've been bouncing around in your head really unique? A guide on how to find who your startup's competitors are and what they're working on.Wed, 29 Mar 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/founder-will-to-win/https://launchlab.com.au/blog/founder-will-to-win/Startups are very rarely a smooth ride. Do you have what it takes to keep going when things get tough? Are you a founder with the will to win?Tue, 14 Mar 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/startup-logo-design-on-a-budget/https://launchlab.com.au/blog/startup-logo-design-on-a-budget/Designing a logo for your startup can be an expensive undertaking. Here are quick and cheap ways to design a great looking startup logo.Tue, 07 Mar 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/competitive-advantage-making-startup-defensible/https://launchlab.com.au/blog/competitive-advantage-making-startup-defensible/How to make your startup defensible and why your startup will mostly likely be indefensible in the early stages.Fri, 03 Mar 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/your-startups-killer-feature/https://launchlab.com.au/blog/your-startups-killer-feature/Why version 1 of your startup should have less features and one killer features. Examples on being lean and focussing on solving one problem.Mon, 20 Feb 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/build-startups-people-love/https://launchlab.com.au/blog/build-startups-people-love/Enlightened empathy is the most powerful thing for startups. It's about understanding the world from your customers point of view. Read how to make better startup products by listening to your customers.Fri, 20 Jan 2017 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/evaluate-your-startup-ideas/https://launchlab.com.au/blog/evaluate-your-startup-ideas/A guide on how to evaluate your startup idea like the experts do and how to ask yourself the right questions to critique your startup concept.Mon, 05 Sep 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/startups-utilise-data-scientists/https://launchlab.com.au/blog/startups-utilise-data-scientists/How startups can get the most out of data science and data scientists.Tue, 09 Aug 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/must-have-digital-marketing-resources-for-first-time-startup-founders/https://launchlab.com.au/blog/must-have-digital-marketing-resources-for-first-time-startup-founders/A comprehensive list of digital marketing resources for first time startup founders. From blogging, to SEO, landing page design and email marketing.Thu, 21 Jul 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/no-ui-bots-conversational-apps/https://launchlab.com.au/blog/no-ui-bots-conversational-apps/Why your next startup product might not need a user interface. We explore voice apps, chatbots and conversational apps and what it means for your startup.Tue, 07 Jun 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/startup-legal-requirements/https://launchlab.com.au/blog/startup-legal-requirements/The importance of having the right legal documents for your startup and how Australian startups can get 10% off startup legal services with Launch Lab and Legal Vision.Thu, 21 Apr 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-long-to-build-a-startup/https://launchlab.com.au/blog/how-long-to-build-a-startup/Find out how long it takes to develop a startup in Australia. We outline what is involved and examples of development timelines for web and mobile apps.Wed, 20 Apr 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/cost-to-build-a-startup/https://launchlab.com.au/blog/cost-to-build-a-startup/Find out what is costs to develop a startup in Australia. We outline what is involved and examples of development costs for web and mobile apps.Thu, 07 Apr 2016 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/online-marketing-hacks-for-new-startup-founders/https://launchlab.com.au/blog/online-marketing-hacks-for-new-startup-founders/A list of free marketing tactics that early stage startups can use for early stage marketing and distribution.Thu, 12 Nov 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/launch-a-startup-in-2016/https://launchlab.com.au/blog/launch-a-startup-in-2016/If you are planning on developing a startup, here are 10 things you should start doing immediately to give yourself the best chance of success.Wed, 04 Nov 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-to-evaluate-startup-ideas-to-save-money-and-focus-on-the-right-ideas/https://launchlab.com.au/blog/how-to-evaluate-startup-ideas-to-save-money-and-focus-on-the-right-ideas/How to evaluate your startup ideas and how to focus your energy on the right business idea.Fri, 23 Oct 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/the-problem-with-lean-corporate-startup-strategy/https://launchlab.com.au/blog/the-problem-with-lean-corporate-startup-strategy/Why the pace of innovation within large companies needs to happen at the same speed that startups innovate at. Out-innovate the innovators, out-entrepreneur the entrepreneurs.Tue, 20 Oct 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/finding-a-technical-co-founder-for-your-startup-is-hard/https://launchlab.com.au/blog/finding-a-technical-co-founder-for-your-startup-is-hard/Finding a technical co-founder (developer, coder, engineer) is a difficult undertaking. How to evaluate co-founders and options for outsourcing the development of your product.Wed, 16 Sep 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/10-steps-startup-founders-should-take/https://launchlab.com.au/blog/10-steps-startup-founders-should-take/10 things early stage startup founders should do to evaluate their business idea and decide exactly what they should develop.Sat, 29 Aug 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/how-to-validate-your-startup-concept-using-smoke-tests/https://launchlab.com.au/blog/how-to-validate-your-startup-concept-using-smoke-tests/A guide to using smoke tests to test a startup idea and determine if people want what you are going to be selling.Thu, 09 Jul 2015 22:12:03 GMTen-AUshaun@launchlab.com.au (Shaun Symm)https://launchlab.com.au/blog/sem-vs-seo-strategy/https://launchlab.com.au/blog/sem-vs-seo-strategy/Search engine optimisation (SEO) versus search engine marketing (SEO). We outline the best strategy for your startup.Fri, 27 Mar 2015 00:00:00 GMTen-AUshaun@launchlab.com.au (Shaun Symm)